An update to existing app called Setup Wizard(com.google.android.tungsten.setupwraith) that is already pre-installed on Android TV device.
Possibly it is part of Google's rebranding of Android TV to Google TV.
https://i.imgur.com/GgIKtG9.jpg
Edit:
Looks like Google has renamed the app to 'TV Setup'
https://i.imgur.com/UmXHL7v.png
Maybe the beginnings of the migration.
What device do you have?
Nothing seems to chance after the update. Same old android TV launcher
Here's the Play Store listing. Nice icon 🙂
Got this on my mi box as well
Android TV is being rebranded to Google TV after the success of Android TV. The first box that was made was a Google TV but it was there before its time and it bombed. But this new Android TV did so well and since Google is phasing out all things Android. It will be Google TV instead of Android TV.
Just updated my Bravia X950H to it yesterday. It’s a rebranding of Android TV.
I also got it, in a Nvidia Shield and in Spain, where they said the Discover tab won't be available.
Got it yesterday on my Bravia
Same on my Xiaomi TV. I have seen no apparent changes after the update.
It's easy. Google can easily update apps via Playstore with outsourced apps much easierhttps://www.androidpolice.com/2021/07/29/the-setup-app-for-google-tv-is-now-in-the-play-store/
From what I have read, congrats you are eligible for ad spams across your TV now.
Saw this on my box today too. Agree with what users say above,. Seems to just be a renamed version of the normal Android TV setup app.